MARKETING TO ATTRACT NEW FRANCHISEES

With the International Franchise Association projecting 14,000 new franchises opening this year, representing a 2.1 percent growth from 2011, the franchising industry is predicting strong growth for 2012. With this large pool of prospective franchisees...

Right at Home featured in The Columbia Tribune

Right at Home was recently featured in The Columbia Tribune in an article titled, “Right at Home to open in Columbia.”  The article details the Morse’s background in the healthcare industry and the increase in the senior home care industry in...

Franchisee Profile: Todd & Shelley Morse of Central Missouri

Todd and Shelley Morse met in college and have been individually pursuing careers in the medical field ever since.  Todd previously sold various surgical and medical gear before spear-heading pharmaceutical sales and operations management. Combined with...

Right at Home featured on Butler on Business

Right at Home was featured on Butler on Business on June 1, 2012.  Starting out the segment, Mark discussed what Right at Home is and the importance of providing care services for seniors who are looking to stay in their homes longer. They shared some of their...

The Validation Checklist

The validation period of your journey to owning your own franchise is not only a critical step, but also an exciting learning opportunity.  While every person is going to ask different questions, here are a few things to consider when calling franchise owners....