Marketing Your Business with Right at Home | Dawn Drazdys
Right at Home’s Dawn Drazdys, Chief Marketing Officer, talks with Jen Chaney, VP of Franchise Development, about marketing strategies and resources the corporate team provides to new and existing franchisees. They discuss the importance of the brand fund, as well as national brand marketing, content creation, website development, and digital marketing. Dawn provides insight into how brand fund contributions are utilized.
Learn how Right at Home sets our franchisees up to thrive within the Right at Home system.
1851 Franchise Webinar: Multi-Unit Franchisee Kari Janes Finds Success in Florida
Florida-based Right at Home franchisee Kari Janes made the jump into franchising because, after spending time in a variety of fields helping other businesses grow, she saw the potential to do something similar for herself. Janes chose Right at Home after careful research, valuing the supportive community and easy-to-access corporate team. “Everyone from corporate is responsive and helpful. Find out more why Janes selected Right at Home, her plans for future growth, and the advice she would provide to prospective franchisees in this insightful webinar.
To read more about franchise ownership, visit https://rightathomefranchise.com
1851 Franchise: Utah-based Right at Home Franchisee, Frank Barton, is Expanding
Frank Barton’s journey with Right at Home began in 2011, after he left a corporate job where he had spent over a dozen years traveling extensively. He wanted to open a business that would allow him to serve his community while remaining local, Right at Home Salt Lake. Now, he hopes to extend that same experience to the people of Davis County. Find out why Barton selected Right at Home, his plans for future growth, and the advice he would provide to prospective franchisees.
To read more about franchise ownership, visit https://rightathomefranchise.com
FBR: Dedicated Franchisee, Holly Holton, Named Rookie of the Year
When Jobin Mathai decided it was time for him to go out on his own, he knew he wanted a franchise opportunity because he understood the support between franchisee and franchisor. Jobin and his wife purchased two Right at Home territories in South Dallas in February 2023 and worked tirelessly for six months to get their business up and running. He credits his Right at Home coach as being one of the greatest sources of support for him from the beginning.
To read more about franchise ownership, visit https://rightathomefranchise.com
1851Webinar: Right at Home Michelle Rankine Franchisee Finds Success in Texas
This inspiring webinar features 1851’s Nick Powills interviewing Right at Home franchise owner Michelle Rankine. Michelle provides a passionate story of why she selected Right at Home and her experiences along the way. Michelle Rankine, Ph.D. did not plan to build a career in personal caregiving, but she was introduced to the industry after her brother was in a life-changing car accident. Soon after this, Right at Home, the 700-plus-unit in-home care franchise, caught her eye.
Learn how we set up our franchisees to thrive within the Right at Home system.
1851Franchise: From Private Equity to In-Home Care: Reid Grier’s Journey
Reid Grier moved to Florida for a job with a new equity firm. Within six months on the job, he knew it was time for him to strike out on his own and become a business owner. Reid purchased his first Right at Home franchise in March of 2020. Find out how Reid selected Right at Home, his research process, and the advice he would provide to prospective franchisees.
To read more about franchise ownership, visit https://rightathomefranchise.com
1851Franchise: Right at Home Franchise Closes Q1 2024 with Strong Momentum
After awarding 24 new franchises in 2023, Right at Home, one of the leading in-home care franchise with over 700 units, made plans to “double down” and award another 24 this year, and has a great start awarding nine in the first quarter.
To read more about franchise ownership, visit https://rightathomefranchise.com
Business With Beers Podcast – featuring Jen Chaney
Listen in as Jen Chaney, CFE, VP of Franchise Development at Right at Home, talks with Brian Beers on the “Business with Beers” podcast. Brian’s podcast focuses on why franchising is a great avenue because it simplifies the path to business ownership. Jen provides details on why a Right at Home , one of the top home health care franchises in the country, is a great choice if you are looking for a franchise in the senior health care industry..
Learn how we set up our franchisees to thrive within the Right at Home system.
1851Franchise: Franchisee Story – Jobin Mathai
When Jobin Mathai decided it was time for him to go out on his own, he knew he wanted a franchise opportunity because he understood the support between franchisee and franchisor. Jobin and his wife purchased two Right at Home territories in South Dallas in February 2023 and worked tirelessly for six months to get their business up and running. He credits his Right at Home coach as being one of the greatest sources of support for him from the beginning.
To read more about franchise ownership, visit https://rightathomefranchise.com
FBR Podcast: Jen Chaney, Michelle Rankine and Renee Concialdi
In this on-demand webinar, Jen Chaney, Michelle Rankine, and Renee Concialdi discuss the ideal franchise owner for Right at Home, what it’s like to own and operate a Right at Home franchise, how the franchisor empowers its franchisee network through innovative tools and technologies, and how it enables franchise owners to improve in-home caregiving services—one client and family at a time.
Learn how we set up our franchisees to thrive within the Right at Home system.