North Carolina stands out as a prime destination for entrepreneurs eager to make a meaningful impact through in-home care. Right at Home, a nationally recognized leader in the industry, has already established 12 successful territories across the state. The next strategic expansion is set for Rocky Mount, a community with growing demand for compassionate, professional care services.

Why Rocky Mount?

Rocky Mount is home to a growing aging population with nearly 28,000 residents. Like many communities across the country, it’s experiencing increased pressure on hospitals and outpatient care providers. That’s where Right at Home steps in. With a mission to improve the quality of life for those we serve, Rocky Mount presents a powerful opportunity to do just that.

By opening a new franchise in this area, Right at Home aims to bring compassionate, professional in-home care to seniors and adults with disabilities who want to remain in the comfort of their homes. Our caregivers provide essential services, from companionship to personal care, backed by a business model refined over 30 years.

Why Franchise with Right at Home in North Carolina?

North Carolina offers a unique blend of community need and entrepreneurial opportunity. Here’s why it’s a smart move:

  • Established Presence: With 12 successful territories already operating, Right at Home has built a strong reputation across the state.
  • Growing Demand: Aging populations and additional strain placed on current healthcare systems means more families are seeking trusted in-home care solutions.
  • Supportive Infrastructure: Franchisees benefit from our extensive training, marketing support, and strategic guidance. Learn more about each of these resources: https://rightathomefranchise.com/right-at-homes-training-and-support/
  • Award-Winning Brand: In 2025 alone, Right at Home earned accolades including Top Overall Franchise, Most Profitable Franchise, Top Franchise for Veterans, and more from Franchise Business Review.

What Our Leaders Say

“As we continue to grow, we’re prioritizing markets like Rocky Mount that align with our mission and offer potential for meaningful impact,” says Jennifer Chaney, Senior Vice President of Franchise Development and Sales. “We’re looking for passionate entrepreneurs who want to make a difference in their communities while benefiting from a proven business model and an extensive support system.”

Mallory Hoskinson, Senior Director of Growth and Engagement, adds: “Our goal is to provide franchisees with the resources they need to build sustainable, successful businesses—from helping them drive leads to providing ongoing strategic support.”

Ready to Make a Difference?

If you’re an entrepreneur with a heart for service and a drive to build a rewarding business, Rocky Mount could be your next big move. Join a brand that’s been ranked on the Entrepreneur Franchise 500 list for 22 consecutive years and is recognized for its culture, profitability, and franchisee satisfaction.

Learn more about becoming a Right at Home franchisee at rightathomefranchise.com, or explore more insights on franchise ownership on our blog.